The "cloud show" is normalized, Tencent Video has once again become the only official cooperation platform of Milan Fashion Week Spring/Summer 2021 in China.

The Milan Fashion Week Spring/Summer 2021 will be held from September 23 to September 28. Although more than half of the brands will return to the runway mode for live shows as the  COVID-19 improves, live streaming has become indispensable part. Aiming at the most important Chinese market in the global luxury fashion industry, Milan Fashion Week once again chose Tencent Video as the only official cooperation platform in China.

The Autumn and Winter fashion week in February this year, to the Men’s fashion week and Haute Couture fashion week in July, then to the Spring and Summer fashion week in September, Tencent Video and Milan Fashion Week have jointly completed a complete fashion week cycle, this is undoubtedly a great affirmation of the "cloud show" model that Tencent Video quickly created after the epidemic this year.Tencent Video has become one of the best platforms to expand the influence of International Fashion Week.

tencent video