Founded in 2007, CHIARA BONI La Petite Robe created the concept of a dress that was not only figure-transforming but exuded seasonless elegance. The Maison developed a product that is perfect for traveling, is washable and sustainable. In 2019 CHIARA BONI La Petite Robe became the first European house to obtain the prestigious European award for Sustainability, PEF (Product Environmental Footprint), which measures the environmental impact of a garment lifecycle.
One dress grew into a full lifestyle collection of flattering, sexy and polished garments all proudly Made in Italy. This quickly resulted in a cult following of fashionistas, socialites and professional women.